Domain Registrar Acquired by Demand Media with Former MySpace CEO
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Las Vegas, Nevada - (Cheap Web Hosting Directory) - May 5, 2006 - Former MySpace.com Chairman and CEO of Intermix Media, Richard Rosenblatt, will lead newly created Demand Media as Chairman and CEO.
The formation of Demand Media was announced at the Traffic Domain Conference and Expo. Purchasing eNom, eHow and a portfolio of highly trafficked domain names will comprise Demand Media’s new media platform, from which it endeavors to expand organically and through complementary acquisitions.
According to the company, it has already raised $120 million in equity from leading investors for the creation of this next-generation web media firm.
Mr. Rosenblatt explained, ”This is a new formula, combining components of the domain industry to form a very compelling platform for the next generation of media companies. Direct navigation traffic, combined with specific proprietary content and innovative marketing, will unlock an entirely new realm of Internet media. We look forward to working closely with the domain industry, as we build Demand Media into a global media enterprise.”
Mr. Rosenblatt, described by the Wall Street Journal as a ‘’serial Internet entrepreneur,” ran MySpace.com’s parent company, Intermix Media, Inc., and negotiated its sale to News Corp. for more than $650 million last year. Mr. Rosenblatt was also the Founding Investor and Vice-Chairman of Great Domains, as well as Founder, Chairman and CEO of iMALL, Inc., a publicly traded company until it was sold to Excite at Home in 1999.
Demand Media purchased Seattle-based eNom, Inc., a domain name registrar, with more than 6.4 million domains on its platform with reseller and parking services. Paul Stahura, eNom’s founder and CEO, will become President and Chief Operating Officer of Demand Media.
On top of this technical foundation, Demand Media is combining proprietary and user-generated content from the acquisition of San Francisco’s eHow, Inc. The site is purpored to receive millions of unique visitors per month and provides niche content on thousands of subjects, focused on instructing users on ”how to do everything.”
Leading executives from other top-tier Internet companies, such as eNom, Yahoo and Interactive Corporation, will be joining as part of the founding team. Demand Media plans to selectively acquire portfolios of premium domains that can be developed into high-growth niche media properties.
According to the company, founded in April 2006, Demand Media receives more than 25 million unique visitors per month through its more than 150,000 domain names and niche content web sites. Demand Media’s traffic is organic and its content proprietary, user generated and viral, allowing for a unique, targeted and effective marketplace for both users and advertisers.
To learn more, please visit: www.demandmedia.com.
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