Domain Registrar Go Daddy Introduces Email Marketing Tool

Updated on Wednesday, December 1st, 2004 at 1:51 pm

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The Go Daddy Group, Inc., an ICANN Registrar, today announced the release of EmailCounts version 2.0, an email marketing tool that helps individuals and businesses create and send SPAM-compliant newsletters, promotions, announcements, invitations and other emails.

Using the application’s wizard, users can design an online survey, then create links to the survey from a web site or, launch an email campaign containing a link to the survey. Users can track responses as well as generate real-time reports on the survey’s results.

“This is yet another significant product release which has its roots in customer feedback. Right after we launched EmailCounts in February 2004, we started looking at customer suggestions,” says Bob Parsons, president and founder of The Go Daddy Group. “The addition of the survey creation and tracking feature makes EmailCounts an integral part of any individual’s or businesses’ overall Internet/email marketing strategy,” adds Parsons.

The tool is available in four different packages - Basic, Economy, Deluxe and Premium, with prices ranging from $9.95/year to $49.95/year. According to the company, all packages are Spam-compliant in that they add the necessary disclaimer language to any email communication, and include links allowing recipients to automatically opt out of future mailings. The new survey feature is available at no additional charge with the Economy, Deluxe and Premium packages.

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