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Scottsdale, Arizona - (Cheap web Hosting Directory) - June 18, 2007 - Domain registrar and web hosting firm, GoDaddy, is among a group of Internet-related companies that have drafted and approved new EV SSL rules, in order to utilize new guidelines, aimed at making web sites more secure.

The new Extended Validation (EV) SSL guidelines to heighten security for Internet transactions were approved after two years of work by more than 25 companies. Wayne Thayer, Vice President of Development at Go Daddy explained, ”These guidelines will play a key role in making sure corporations, government agencies and small businesses all meet the same, strict criteria before they can be issued Extended Validation SSL Certificates for their web sites. That way, customers will know they are on a secure web site when they see proof of the certificate there.”

Secure Sockets Layer (SSL) Certificates can be placed on web sites to provide for the encryption of sensitive data. They also help prove an online business’ identity, improve security and promote customer confidence. Sites protected with regular SSL Certificates show a padlock icon and often contain a secure site seal. Also, users see the prefix ”https” before the domain name in the address bar.

Extended Validation (EV) SSL Certificates set an even higher standard for secure online businesses and provide additional consumer confidence. The Go Daddy EV SSL Certificates automatically show a web site is secure with all of the features of a regular SSL Certificate. In addition, computer users will see a green background and the name of the organization that owns the EV SSL Certificate in the address bar when using Internet Explorer 7. Mozilla’s upcoming Firefox 3.0 is expected to have a similar indicator.

Mr. Thayer continued, ”We want people to know right away they’re on a legitimate web site and the information they exchange is secure. You shouldn’t have to wonder what company is running the web site when you’re paying bills or doing business online.” The 25 companies that approved the new guidelines, including Microsoft Corporation and The Mozilla Foundation, are working together as a voluntary organization called the Certification Authority/Browser Forum. Go Daddy helped draft the new rules, voted in favor of them and supports them. Go Daddy already sells EV SSL Certificates to corporations.

Go Daddy is the second largest SSL Certificate provider in the world, according to Netcraft, LTD, an Internet analyst. Go Daddy is also the world’s top domain name registrar with about 22 million domain names in its portfolio and 4 million customers.

Go Daddy is a provider of services designed to enable individuals and businesses to establish, maintain and evolve an online presence. Go Daddy provides a variety of domain name registration and web site hosting services, as well as a broad array of on-demand and other services. The Go Daddy Group, Inc. has more than 19 million domain names under management. Go Daddy registers, renews or transfers a domain name every 2 seconds. GoDaddy.com is the world’s No. 1 domain name registrar according to Name Intelligence, Inc. GoDaddy.com is also rated the world’s largest hostname provider according to Netcraft Ltd. During 2006, The Go Daddy Group registered approximately one-third of all domain names registered in the top six generic top-level domains, or gTLDs, including .com, .net, .org, .biz, .info.

For more information about the guidelines, please visit: www.cabforum.org.

To learn more about the Go Daddy SSL Certificates, please visit: www.godaddy.com/gdshop/ssl.

For more information about Go Daddy, please visit: www.godaddy.com.

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