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Reston, Virginia - (Cheap Web Hosting Directory) - August 8, 2007 - Digital media measurement service, comScore, Inc., has reported that retail e-commerce has risen 23 percent in the second quarter of the year, versus one year ago, with total e-commerce reaching $95 billion during the first half of 2007.

U.S. e-commerce spending for the second quarter of 2007, showed that non-travel (retail) e-commerce grew to $27.2 billion, while online travel spending increased 14 percent to $20.3 billion. Total U.S. e-commerce spending climbed 19 percent to $47.5 billion during the period.

Gian Fulgoni, Chairman of comScore remarked, ”Retail e-commerce rebounded solidly in the second quarter after a modest start to the year. After posting 17 percent growth versus year ago in Q1, retail e-commerce sales grew 23 percent year-over-year in Q2, matching the growth rates we’ve seen during the past couple of years.”

The top-gaining e-commerce category in Q2 versus year ago was video games, consoles and accessories, which jumped 159 percent on the strength of Nintendo Wii and PlayStation 3 sales. Sport fitness also saw substantial gains (up 58 percent), followed by consumer electronics (up 51 percent) and event tickets (up 44 percent).

Total U.S. online consumer spending reached $170.8 billion in 2006, with non-travel spending accounting for $102.1 billion and travel spending accounting for $68.8 billion. Based on the first-half growth rates, total U.S. online consumer spending is on track to reach $200 billion in 2007.

Mr. Fulgoni continued, ”Even factoring in the moderate growth rates from Q1, we’re currently on pace to break $200 billion in e-commerce spending in 2007. However, in the past we’ve seen growth rates accelerate as the year progresses, culminating with the online holiday shopping season, so $200 billion may actually turn out to be a conservative estimate.”

comScore Networks measures the digital age with a global cross-section of more than 2 million consumers that allo comScore to confidentially capture browsing and transaction behavior, including online and offline purchasing. comScore panelists also participate in survey research that captures and integrates attitudes and intentions. Through its proprietary technology, comScore measures across a broad spectrum of behavior and attitudes. comScore consultants apply the knowledge of customers and competitors to help clients design powerful marketing strategies and tactics that endeavor to deliver superior ROI. comScore services are used by global firms such as AOL, Microsoft, Yahoo!, Verizon, Best Buy, The Newspaper Association of America, Tribune Interactive, ESPN, Fox Sports, Nestle, MBNA, Universal McCann, the United States Postal Service, Merck and Expedia.

For more information about comScore Networks, please visit: www.comscore.com.

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