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Orlando, Florida - (Cheap Web Hosting Directory) - January 10, 2008 - E-commerce web-initiated solution search management company, Channel Intelligence, has been chosen to contribute its data classification expertise to filter a wide selection of environmentally preferable consumer products available on shopping search engine, Greenzer.com.

Jeremy Arditi, Founder and President of Greenzer noted, ”Greenzer offers a feature-rich experience for shoppers with a large selection of green products. ‘Greenness’ is becoming an increasingly significant factor in consumer purchasing decisions and one that is new to most consumers. Greenzer’s product filtering system will help consumers break through the growing clutter of green information in the marketplace. Our objective will be facilitated, in part, by CI’s commitment to making eco-labeled products accessible to shoppers.”

Greenzer.com is expected to launch in the first quarter of 2008. The collaboration will help consumers find green products and understand what makes those products green. Greenzer utilizes optimized product and commerce data provided by CI’s SellCore Publisher Solutions for advanced capabilities in identification and integration of significant green product attributes.

Developed as a shopping engine focused solely on green products, Greenzer presents product and retailer information so consumers can shop confidently knowing that products listed are environmentally friendly. Working behind the scenes, CI provides the technology to identify the eco-labeled products based on attributes such as ENERGY STAR qualification, industry-approved certification marks by the Green Electronic Council through EPEAT (the Electronics Products Environmental Assessment Tool), and other green product attributes.

Shailesh Adhav, Vice President Enterprise Sales, Americas and EMEA for CI added, ”We are thrilled to work with Greenzer in our latest initiative to support green retailing. CI has made great inroads in optimizing environmentally preferable product data for syndication, particularly in industries that can produce an enormous impact like appliances, electronics, and computing.”

Roger Robbins, Vice President of SellCore for CI remarked, ”Our optimized product and commerce data for green products and retailers allow us to facilitate this growing industry, as more and more shoppers demand resources for responsible shopping. CI enables startups in this arena to focus resources on their goals while SellCore handles data integration and optimized processes that provide efficiencies immediately.”

In order to provide a positive shopping experience to consumers, publishers of retail product data such as comparison shopping sites need access to accurate, up-to-date online product catalogs from retailers. The complexity of product data can create significant challenges for publishers. SellCore Publisher Solutions provide scalable data management and optimization services for online product data to address the aggregation, standardization and organization of product data from multiple retailers. This enables online publishers to focus on their core competencies, create a better user experience for consumers, and better serve their merchants.

Greenzer.com is a new generation shopping engine focused on providing consumers easy opportunities to make greener decisions in their everyday purchases. Using a green attribute filtering system, Greenzer lists products sold by traditional online retailers as well as merchants and manufacturers with ”green DNA.” By connecting consumers to online retailers, Greenzer will provide the latter with traffic generation and branding opportunities. Greenzer.com will launch in the first quarter of 2008.

Powered by the CommerceIQ technology platform, CI’s web-initiated commerce solutions are designed to make it easy for online shoppers to find and buy products whether they start at retailer sites, manufacturer sites or destination shopping sites. Every day CI manages and syndicates millions of products valued at over $3 billion through its three primary services - SellPath Manufacturer Solutions, SellCast Retailer Solutions, and SellCore Publisher Solutions. CI customers include hundreds of manufacturing and retail brands. CI, a partner company of Internet Capital Group (Nasdaq: ICGE), is based in Orlando, Fla., with offices in Geneva and the U.K.

To learn more, please visit: www.channelintelligence.com.

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