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Dublin, Ireland - (Cheap Web Hosting Directory) - June 27, 2007 - According to a new e-commerce report issued by Research and Markets, ”US Retail E-Commerce: Entering the Multi-Channel Era,”certain factors are blurring the distinctions between online and offline consumers.

The new new eMarketer report details how retail e-commerce reached an important inflection point in 2003 when increased spending by existing online buyers replaced new buyers coming onboard as the engine fuelling e-commerce sales. The competitive bar was raised. No longer would rising e-commerce numbers float all online retailer boats. For online retailers to grow today, they must take customers away from competitors, motivate them to spend more and retain their loyalty.

Key questions the ”US Retail E-Commerce” report answers:

- What is the forecast for US retail e-commerce growth as the economy slows down?
- What product categories are most likely to drive online retail growth?
- Which online and offline sources have the greatest influence on the consumer decision-making process?
- How are consumers shopping across channels and what are the biggest challenges facing multi-channel retailers?

Research and Markets is an international market research and market data resource, with major research publications from most of the leading publishers, consultants and analysts, concerning key industries, top companies, new products and the latest trends. The market research reports and industry newsletters from specialist research firms and niche market analysts, are listed at the same price as the specialist research firms.

To learn more about the report, please visit: www.researchandmarkets.com/reports/c58457 .

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