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Orlando, Florida - (Cheap Web Hosting Directory) - December 21, 2007 - E-commerce web-initiated solution management company, Channel Intelligence, has named Ron Sparks, as its new Vice President of the SellCast Development application, a suite of data feed management and optimization services.

Mr. Sparks remarked, ”SellCast leverages state-of-the-art technologies to optimize, syndicate, and service leading retail brands into various online channels. I look forward to leveraging my experience while providing guidance to our development teams to ensure we continue to drive the growth, innovation, and revenue of the SellCast product line.”

Robert Sefick, Chief Technology Officer of Channel Intelligence noted, ”Ron’s deep understanding of ecommerce along with his extensive development and management experience in n-Tier service oriented development projects make him the perfect fit for driving the creation of rich solutions for retailers in our SellCast product line.”

Mr. Sparks joined Channel Intelligence in June 2006 as Program Manager for the Client Engineering team, an agile development team dedicated to extending the CI product suite to meet specific client requirements. He has been architecting, designing, and developing cutting-edge software solutions for 17 years and has worked with such companies as Blockbuster Online, VarsityBooks.com, First American Corporation and the US Army National Guard. His extensive experience architecting secure applications for the banking and ecommerce industries made him the natural candidate to head up the CI Marketplace Integration Team in June of 2007, where he was responsible for creating the program to connect CI clients with online marketplace portals such as Amazon.com and SHOP.COM.

Powered by the CommerceIQ technology platform, CI’s Web-initiated commerce solutions make it easy for online shoppers to find and buy products whether they start at retailer sites, manufacturer sites or destination shopping sites. Every day CI manages and syndicates millions of products valued at over $3 billion through its three primary services - SellPath Manufacturer Solutions, SellCast Retailer Solutions, and SellCore Publisher Solutions. CI customers include hundreds of manufacturing and retail brands. CI, a partner company of Internet Capital Group (Nasdaq: ICGE), is based in Orlando, Fla., with offices in Geneva and the U.K.

To learn more, please visit: www.channelintelligence.com.

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