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Scottsdale, Arizona - (Cheap Web Hosting Directory) - January 30, 2007 - Domain name registrar, GoDaddy.com, has finally been given the go-ahead, on its Super Bowl commercial advertisement, after having had three prior concepts rejected, by the CBS television network.

However, so far, no one is revealing the storyline for “The Office,” Go Daddy 2007 ad. In 2005, many considered GoDaddy.com to be the most effective commercial in Super Bowl history. The FOX TV network pulled the controversial commercial after it aired just once, saying it wasn’t “appropriate.” The ensuing controversy resulted in an unprecedented 51.14 percent “Share of Voice,” according to multivision, inc., a company that measures advertising buzz. The ad, a parody of the Janet Jackson “malfunction” fiasco, helped coin the phrase “GoDaddy-esque.”

Bob Parsons, CEO and Founder of GoDaddy.com remarked, “GoDaddy-esque means our commercial is FUN, edgy and a just a touch inappropriate. We believe many people expect entertaining ads during the game, we want to have fun and invite people to see more on the GoDaddy.com site. That’s what it’s all about.”

Last year, GoDaddy.com submitted 14 commercials before the ABC(R) TV network approved its spot. The ad drove massive traffic. Some 1.6 million more visitors went to GoDaddy.com on Super Bowl Sunday and the following day than visited the site on the previous Sunday and Monday. This year, GoDaddy.com has purchased three slots in the Super Bowl broadcast on CBS February 4th. Mr. Parsons has disclosed that the commercial features Go Daddy Girl Candice Michelle. He says additional cast members include IndyCar star Danica Patrick and stars from cable television’s popular chopper family. Paul Teutul, Senior and his sons Paul Junior and Mikey of reality television fame will have roles. Also slated to be in the spot, Internet celebrities like Diggnation’s Kevin Rose and Alex Albrecht, along with Cali Lewis from GeekBriefTV.

Go Daddy is a leading provider of services developed to enable individuals and businesses to establish, maintain and evolve an online presence. Go Daddy provides a variety of domain name registration and web site hosting services, as well as a broad array of on-demand and other services. The Go Daddy Group is the world’s largest domain name registrar, with approximately 14.6 million domain names under management as of June 30, 2006 and North America’s largest shared web site hosting provider. During the final six months of 2005, The Go Daddy Group registered approximately one-third of all domain names registered in the top five generic top-level domains, or gTLDs, including .com, .net, .org, .biz and .info.

To learn more about Go Daddy, please visit: www.godaddy.com.

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