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Toronto, Ontario, Canada - (Cheap Web Hosting Directory) - November 15, 2005 - A new search engine that specializes in providing users with search results for local brick and mortar businesses has launched at: www.truelocal.com.

Using a patented technology entitled, “ground to web”, TrueLocal.com is able to find brick and mortar businesses in local communities and provide them a web presence. Features of TrueLocal.com include an easy-to-use interface, local weather headers (which show the local weather conditions as you search), and industry-leading search data which indexes over 50 million web pages.

By providing local search options, users are able to go to TrueLocal.com and search for numerous products and services available to them within their local community. Only local businesses with an actual storefront are listed, providing the user with quick access to find the product or service they are seeking.

According to Jake Baillie, President of TrueLocal, ”Our goal is to drive online customers to offline businesses. By using our ‘ground to web’ technology we are able to locate physical local businesses and provide them with a web presence. We designed a user interface that’s clean and easy to use. Compared to other search options, our technology allows for users to find what they are looking for in two clicks - avoiding sifting through unwanted ’search engine SPAM’.”

Companies can also advertise on TrueLocal with an easy to use bidding system. Any business with a physical location can appear at the top of the results for as little a $1 bid per category and zip code (e.g. hotels in 60603).

The expanded listings allow local businesses to identify hours of operation, special certifications, payment methods or any other important criteria prospective shoppers are seeking. Since advertising is only for businesses with physical locations, local businesses within a community are not competing with online businesses for advertising space and dollars.

To learn more, or to try out the new local search engine, please visit: www.truelocal.com.