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Minneapolis, Minnesota - (Cheap Web Hosting Directory) - May 26, 2006 - A major release of a global e-commerce platform has been launched by web hosting and e-commerce outsourcing provider, Digital River. The release includes an expanded self-service tool set, to offer online merchants more remote control over outsourced e-commerce sites.

The latest enhancements include powerful new site design tools, advanced site testing and optimization capabilities, and more robust merchandising controls.

Joel Ronning, CEO of Digital River commented, ”During the past several years, we have made substantial investments in our e-commerce technology to provide our clients more hands-on control over their online stores. Our self-service tools enable online merchants to control major aspects of their sites, including site content, product catalog and price management, campaigns and payment options. And it allows them to do this while maintaining nearly 100 percent uptime across Digital River’s global data centers. This translates to tremendous efficiencies for our clients and our company. We believe Digital River’s enhanced platform has set the new standard for global enterprise e-commerce.”

According to the company, Digital River’s expanded self-service tool set delivers significant new functionality through an easy-to-use client interface. To more than 40 existing tools for managing e-commerce site content, catalogs and campaigns, the company has added:

• StoreBuilder - to provide merchants significant flexibility and control over the design of their online stores;
• Site Optimizer - to help merchants optimize e-commerce sales through A/B testing of pricing, promotional content, bundles, discounts, site flows, and more;
• Powerful new product set-up and listing tools - to make it easier and faster for merchants to set up and maintain products in their online stores;
• Merchandising Offer Preview - to provide a convenient online test environment where promotional offers easily can be checked and edited before they are launched on e-commerce sites;
• New reporting tools and reports - to provide online merchants greater visibility into how their e-commerce channel is performing and more flexibility in defining and scheduling custom reports; and
• More help desk and training support - to quickly address questions and provide in-depth user education.

Mr. Ronning continued, ”We believe our expanded tool set will enable our clients to make rapid site adjustments on the fly and drive more sales, while allowing us to deliver even better support levels. Early results have been extremely positive. Since releasing our new tools, we’ve seen some new enterprise site deployments shrink from weeks to days and some site design changes decline from hours to minutes.”

Digital River, Inc., focuses on e-commerce outsourcing, building and managing online businesses for more than 40,000 software publishers, manufacturers, distributors and online retailers. Its multi-channel e-commerce solution, which supports both direct and indirect sales, is designed to help companies of all sizes maximize online revenues as well as reduce the costs and risks of running an e-commerce operation.

The company’s comprehensive platform offers site development and hosting, order management, fraud prevention, export controls, tax management, physical and digital product fulfillment, multi-lingual customer service, advanced reporting and strategic marketing services.

Founded in 1994, Digital River is headquartered in Minneapolis with offices in major U.S. cities as well as Cologne, Germany; London, England; Shannon, Ireland; Luxembourg, Luxembourg; Taipei, Taiwan; and Tokyo, Japan.

To learn more, please visit: www.digitalriver.com.

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