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San Mateo, California - (via THE HOSTING NEWS) - July 29, 2005 - Coremetrics, a leading provider of hosted web analytics and precision marketing solutions, today announced that specialty retailer Bear Creek Corp. has selected hosted web analytics from Coremetrics to track and analyze customer behavior for its http://www.harryanddavid.com and http://www.jacksonandperkins.com web sites.

Bear Creek will leverage Coremetrics’ industry-leading web analytics platform to track and analyze customer behavior, increase conversion, and fine-tune site merchandising.

Anne Ashbey, Vice President for Internet Marketing at Bear Creek explained their choice, ”Our online businesses are enjoying excellent growth, but until now, we have not had adequate tools to analyze customer behavior to improve the shopping experience.With the industry’s broadest expertise in the retail sector, Coremetrics is best positioned to help us understand how our customers interact with our sites and work with us to better serve them and, in turn, increase conversion and boost ROI.”

After evaluating solutions from Coremetrics and others in the industry, Bear Creek — one of the nation’s leading online, in-store and catalog retailers of gardening and gourmet gifts - chose Coremetrics for its ability to capture, store and analyze a detailed picture of customer behavior. Using Coremetrics’ hosted solution, Bear Creek will be able to tailor offerings on its Harry and David and Jackson and Perkins web sites to fit customer needs, therefore boosting customer satisfaction and conversion. Bear Creek turned to Coremetrics because it’s LIVE (Lifetime Individual Visitor Experience) Profiles capture the browsing and purchasing history of each customer.

Bear Creek Corporation, based in Medford, Oregon, is one of the nation’s premier direct marketing and eCommerce companies. The Bear Creek brands Harry and David and Jackson and Perkins have become a part of American life. Throughcatalogs, retail stores, and the Internet, Bear Creek offers brands and products Americans have trusted for decades.

For further information on the Coremetrics web analytics platform please visit: http://www.coremetrics.com.

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