SWsoft Announces New and Expanded Partner Program With Online Interactive Portal and Improved Partner and Customer Benefits

Updated on Monday, December 8th, 2003 at 12:00 am

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SWsoft Announces New and Expanded Partner Program With Online Interactive Portal and Improved Partner and Customer Benefits

New Program Designed to Increase Business Opportunities for SWsoft Partners

HERNDON, Va., December 3, 2003 - SWsoft, Inc., a leader in hosting automation and enterprise server software, today announced a new expanded partner program, further increasing its position as the leader in channel management. The new completely revamped program is designed to improve partner and customer benefits while increasing business opportunities for more than a hundred SWsoft partners worldwide.

For SWsoft’s channel partners, the new program includes an extensive online interactive portal for ease of management. The online portal, allow partners 24/7 availability to manage its listing, update contact information, add new offerings, and identify new promotional activities. In addition, the self-administrating portal identifies each partner’s unique offerings, allowing the partners to better describe its offerings, establish its niche and differentiate themselves.

This new program enhances the value proposition for both the partner and the end-user by matching needs of the end-user with the provider that can meet those needs. The user can search based on products and services, office location and channel partner type; including Hosting Providers, Value Added Resellers, SWsoft Certified Support Providers and other industry providers and resources. By selecting multiple categories and showing certifications, partners can also demonstrate their commitment to their customers with regard to promotion, selling, and support of SWsoft products and services.

The interactive portal, with built in mailer for communication with partners, offers secure passport for partner self-administration, and extensive back-office capability. The portal allows for growth and expansion as SWsoft increases its strength in the hosting automation and enterprise server software space.

“A strong channel management system, to match our strong channel partners, is a vital part of SWsoft’s Channel Sales Program,” said Tim O’Rourke, Vice President of Business Development and Sales for SWsoft. “We expect it to make it easier for our partners to sell, what we consider to be, the finest server management product line in the world.”

"METANET has been working with SWsoft for several years and for us the key to the mutual success can easily be broken down to one simple statement: SWsoft provides a stable partnership utilizing a wide service offering backed up by an impressive customer service," said Mirco Schnarwiler, Co-founder and President of Hosting Operations, METANET GmbH. "The new online interactive portal is just one more example of SWsoft’s ongoing commitment to its channel partner’s success."

SWsoft’s new partner program features:

*Improved benefits including MDF, discounting, and demand creation
*Free seamless integration with an online store
*Greatly expanded channel categorization
*Search capability
*A self-administration portal that allows partners to upload logos, manage listings; and maintain the text section

Aside from the interactive portal, SWsoft’s new program lets channel partners earn market development funds and receive extensive product discounting, to add to SWsoft’s leading software and technical support. SWsoft has also opened its online store to allow channel partners to become affiliates and earn commissions on the sale of SWsoft products and services with no need for the partner to process the order, validate credit cards, handle money or manage fulfillment.

About SWsoft

SWsoft is an advanced server and networking software technology company. With focus on the development of its patent-pending Virtuozzo™ technology, SWsoft provides end-to-end solutions and services for hosting service providers such as Internet data centers, application service providers, managed hosting providers and Web hosters. SWsoft’s products deliver powerful, comprehensive solutions that can help data centers automate management, accelerate operations and provide excellent return on investments. For more information about SWsoft, please visit www.sw-soft.com.

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