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Minneapolis, Minnesota - (Cheap Web Hosting Directory) - August 7, 2007 - Global e-commerce and web hosting outsourcing provider, Digital River’s BlueHornet Networks, recently added several companies to its client roster, including retail and hospitality firms, Menards, La Quinta Inns and Suites, Snap-On Tools and Red Wing Shoe Company.

In addition to using BlueHornet’s eMarketing Suite version 4.0, the company’s flagship e-mail sending technology, many new clients are leveraging BlueHornet’s in-house professional services. These services include e-mail marketing strategy, deliverability management, template design and copywriting, custom programming and development, and end-to-end project management.

Katelyn Himes, Manager of online marketing for La Quinta Inns and Suites remarked, ”We feel confident in the mix of expertise that BlueHornet’s team provides for La Quinta. BlueHornet is a key partner for us, allowing us to deliver more relevant and targeted messages to our customers through e-mail marketing strategy, creative services, the SureSend’s delivery enhancement suite, and a technology platform that has been carefully built with scalability and future growth in mind. We look forward to working closely with BlueHornet to enhance our customer relationships and improve our marketing ROI.”

Tim Marusich, Vice President and General Manager of Digital River’s BlueHornet business unit added, ”We are committed to building partnerships with our clients and growing their businesses through sound processes, innovative marketing strategies and solid execution. We’re pleased that more industry-leading companies are selecting BlueHornet for its world-class e-mail marketing services.”

Blue Hornet recently presented at the Internet Retailer 2007 Conference and Exhibition event, at the San Jose McEnery Convention Center in San Jose, California, showcasinh two new features of its SureSend e-mail deliverability enhancement suite - the HTML Design Consultant and the Message Rendering Report. Both new SureSend features enable e-mail marketers to identify and correct HTML coding issues that may affect e-mail deliverability and response rates. The features are integrated into BlueHornet’s flagship e-mail marketing application, eMarketing Suite 4.0.

The Internet Retailer e-retailing conference, featured over 4,300 online merchants from retail chains, catalog firms, web-only merchants and consumer manufacturers, sharing ideas and experiences on the one thing they have in common: web-based retailing. Conference administrators experienced an over 25% increase in attendance this year, over previous Internet Retailer events.

BlueHornet Networks, a wholly owned subsidiary of Digital River, Inc., is a provider of permission-based e-mail marketing solutions. BlueHornet conducts e-mail campaigns for hundreds of top brands, including Match.com, Famous Footwear, 3M, GUESS?, House of Blues Entertainment, Inc., Kyocera Wireless and Red Lobster. In addition, BlueHornet supports more than 100 resellers, many using private label versions of its e-mail marketing solution.

Founded in 1994, Digital River, Inc., focuses on e-commerce outsourcing, building and managing online businesses for more than 40,000 software publishers, manufacturers, distributors and online retailers. Its multi-channel e-commerce solution, which supports both direct and indirect sales, is designed to help companies of all sizes maximize online revenues as well as reduce the costs and risks of running an e-commerce operation. The company’s comprehensive platform offers site development and hosting, order management, fraud prevention, export controls, tax management, physical and digital product fulfillment, multi-lingual customer service, advanced reporting and strategic marketing services. Digital River is headquartered in Minneapolis with offices in major U.S. cities as well as Cologne, Germany; London, England; Shannon, Ireland; Luxembourg, Luxembourg; Taipei, Taiwan; and Tokyo, Japan.

To learn more about Blue Hornet, please visit: www.bluehornet.com.

For more information about Digital River, please visit: www.digitalriver.com.

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