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Affinity Internet, the leading web servicesprovider for small to medium-sized businesses (SMBs), today launched aservice that helps SMBs rank highly on search engines. Called SearchEngine Optimizer, the new service is the first of its kind to make theresources of an expert search engine optimization team available toSMBs at an affordable monthly price.

Affinity’s in-house search engine optimization experts use standardtechniques to help clients increase their web site exposure, visibilityand unique visits through targeted search engine optimization. TheSearch Engine Optimizer team represents years of experience, and staysup-to-date with changes in the ways major search engines rank web pages.

“Search Engine Optimizer is the next piece of the Affinity strategy toprovide comprehensive web services that allow SMBs to compete withlarger enterprises on the Internet,” said Peter Chambers, CEO, AffinityInternet. “With Search Engine Optimizer, we handle our clients’ onlinemarketing, allowing them to focus on doing what they do best - runningtheir businesses.”

Search engine optimization is a process where web site content isorganized around specific keywords and phrases. Search engines areprogrammed to easily find and index these keywords and phrases intopages, which then appear in results for searches. Search EngineOptimizer clients can choose either a consultative service, whichconsists of analysis of the client’s site and monthly recommendationson how to better optimize, for $75 a-month; or they can have Affinity’steam of experts implement the recommendations, for $150 a-month.

“Search is an increasingly important driver of leads to smallbusinesses on the Internet,” said Greg Sterling, program director ofinteractive local media, The Kelsey Group. “Paid-search has receivedconsiderable attention, but user behavior dictates that being found innon-paid or ‘organic’ search results is critical.”

Combined with ValueTraffic, Affinity’s online advertising service, SMBsnow have access to a powerful suite of online marketing services thatincrease a company’s web site exposure and traffic at an affordablemonthly price.

Search Engine Optimizer is available to both existing Affinity clientsand non-clients. More information can be found at:www.affinity.com/seo.

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