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Minneapolis, Minnesota - (Cheap Web Hosting Directory) - June 11, 2007 - Global e-commerce and web hosting outsourcing provider, Digital River’s BlueHornet Networks, recently presented at Jupitermedia’s INBOX 2007 Messaging Industry event, at the San Jose Marriott in San Jose, California.

BlueHornet’s management participated in a panel discussion entitled ”Sanitation, Segmentation, Reputation and Other Delivery Solutions.” The panel addressed issues relating to e-mail authentication and double opt-in best practices.

Chuck Davis, Vice President of Digital River’s BlueHornet business unit remarked, ”I’m pleased that BlueHornet has been selected to share its knowledge about how online merchants can authenticate their e-mails and best protect their reputations as e-mail senders. These two particular areas of e-mail delivery optimization can present special challenges, since they must be approached from two historically disparate divisions within a sender’s organization - the IT department and the marketing team. This INBOX panel discussion will unite both sides to find effective business solutions.”

INBOX: The Messaging Industry Event brings together business, IT, vendors and industry pioneers to address technology trends, business dynamics and new models of electronic messaging and communication.

BlueHornet Networks, a wholly owned subsidiary of Digital River, Inc., is a provider of permission-based e-mail marketing solutions. BlueHornet conducts e-mail campaigns for hundreds of top brands, including Match.com, Famous Footwear, 3M, GUESS?, House of Blues Entertainment, Inc., Kyocera Wireless and Red Lobster. In addition, BlueHornet supports more than 100 resellers, many using private label versions of its e-mail marketing solution.

Founded in 1994, Digital River, Inc., focuses on e-commerce outsourcing, building and managing online businesses for more than 40,000 software publishers, manufacturers, distributors and online retailers. Its multi-channel e-commerce solution, which supports both direct and indirect sales, is designed to help companies of all sizes maximize online revenues as well as reduce the costs and risks of running an e-commerce operation. The company’s comprehensive platform offers site development and hosting, order management, fraud prevention, export controls, tax management, physical and digital product fulfillment, multi-lingual customer service, advanced reporting and strategic marketing services. Digital River is headquartered in Minneapolis with offices in major U.S. cities as well as Cologne, Germany; London, England; Shannon, Ireland; Luxembourg, Luxembourg; Taipei, Taiwan; and Tokyo, Japan.

For more information about INBOX, please visit: www.inboxevent.com.

To learn more about Blue Hornet, please visit: www.bluehornet.com.

For more information about Digital River, please visit: www.digitalriver.com.

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